An exploration from design concept, format to visual impact
Human always looks for beauty, it is like an instinct that we have. So being able to attract audience is now a key or even the only consideration when creating/designing. But it is hard to find the definition of beauty, so how do we know the designs are appealing to the public? Zoom In Zoom Out is a series of commercial references that aim to broaden reader’s vision to interpret designs in a different manner.
