This research project is about multifunctionality in graphic design. There are two different areas of application: first the product oriented multifunctionality and second the design process itself. The result of this project is summarised in a book, which shows a collection of various studies as to how multifunctionality is used in graphic design. - Fabienne Burri
In this digital age of computer-generated graphics and typography, it's refreshing to find typographers who still believe in working by hand. No longer relegated to designer's sketchbooks, hand-drawn type has emerged from the underground as a dynamic vehicle for visual communication—from magazine, book, and album covers to movie credits and NFL advertisements. Hand Job collects groundbreaking work from fifty of today's most talented typographers who draw by hand.
"For the show's collateral materials, we asked all 79 students in the CalArts graphic design department to design a 2.25" x 3.75" card. For the front they were invited to showcase a piece of work they created during the last year. For the back they designed a typographic composition that includes their contact information. We printed the cards on two press sheets, which we designed to be as versatile as possible to extend it's life beyond being just a poster. The press sheets themselves function as the poster announcing the show. Since we ran the invitation information in the gutter of the cards, we were able to crop them into invitations. Each student received business cards. These business cards were also bound in to books, ultimately showcasing the work of the entire graphic design program. The print design also informed the layout of the show, integrating printed and dimensional spaces." CalArts